Case Study: How Our Email Appending Services Helped Leading Software Providers to Increase Sales By 45%


Append Rate Achieved


Accuracy of Data


Discrepancies Removal

  • Business Size
  • Target Audience
    Software Users
  • Industry
  • Service Required
    Data Appending Services
  • Business Location
    North America
  • Business Headquarters
    United States of America

Client Background

The Client is an effective Software Development Company, providing professional and contemporary solution that modernizes any business operations in order to maximize your business goals. They provide widespread software development services including: idea conceptualization, concept backing, and Designing, Development, Quality Assurance, Support and Maintenance services.

The Challenge

A leading Software Providers turned to AverickMedia for a reliable way to track down new email addresses for a large chunk of its loyalty club members and to update older and inactive addresses already in its database. The main challenge faced by the Client was the inability to cost-effectively append international lists based on their customers’ requirements. The client required AverickMedia to providethem with updated and error-free Email Database.

At the same time, the company faced a growing deliverability problem resulting from out-ofdate or invalid email addresses, which go bad when address owners change email addresses without updating senders or submit incorrectly formatted or typo laden email addresses.

The Solution

The Client approached us to provide a data appending services to deliver an appended, updated and accurate database of 35,000 contacts. With our data appending services, the Client was able to provide their customers with accurate, relevant and high-quality databases. We appended, updated and cleansed the client database to ensure the list was free of inaccurate and duplicate data. Using its excellent email appending measures, AverickMedia prolifically supported the Client to reach its goal. The entire task was completed within 4 business days.


  • 75% append rate achieved.
  • Email marketing has empowered the sales team with increased leads
  • 80% accuracy on email appending and B2B email list.
  • All the discrepancies were removed from their old database, which increased client's chances of success in a significant way.
Averickmedia provides quality data along with outstanding customer service. The staff is knowledgeable and helpful, the list is accurate and the pricing is fair. I would highly recommend using Averickmedia and will use them again when we needed.
testimonial Carlos RosarioMarketing Head

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